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Top Toys, Dolls, and Playsets to Add Sparkle to the Holidays

Top Toys, Dolls, and Playsets to Add Sparkle to the Holidays
Top Toys, Dolls, and Playsets to Add Sparkle to the Holidays

The holidays are coming up quick. There are thousands of toy options out there for the little one in your life who loves pink, purple, glitz, and shimmer. But the toy aisles and price comparisons can get overwhelming. So we gathered up the top toys for kids who love a little pink in their toy box. These top playthings will please any little royal in your life, while also offering tons of play value.

Beyond being beautiful in your playroom, these toys support the development of leadership skills, the promotion of creativity, and the importance of self-confidence. Your little one can explore everything from dolls and collectibles to playsets and furry friends. Whether they’re a Glinda or an Elphaba, a Barbie or Bratz doll, or anything in between, your kids are sure to love something on this list.

So scroll down for the top toys for kids that love a little glam in their lives. Give ‘em the ol’ razzle dazzle this holiday season, and start your shopping below.


LITTLEST PET SHOP SPIN & STYLE BOUTIQUE

Spin the 360-degree curtain, pop out the style panels, and put your pets in the spotlight. Dress up your exclusive chinchilla in a fabric bow or fuzzy boa, then pack up your accessories and hit the runway on the go. It includes three bobblin’ pets, accessories, a four-in-one Style Station, and a collector card.

Product Facts

  • MSRP:
  • $31.99

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CARE BEARS X WICKED 2-PACK BOXED SET

This Care Bears x Wicked 2-Pack includes Love-a-Lot Bear dressed as Glinda and Good Luck Bear as Elphaba. The set pairs Broadway magic with nostalgic charm for fans of Oz and Care-a-Lot.

Product Facts

  • MSRP:
  • $29.99

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DISNEY ULTIMATE STITCH INTERACTIVE FEATURE PLUSH

Inspired by the live-action film, this Stitch plush has more than 100 sounds and movements. Kids can press Stitch’s belly, hands, tongue, and nose, then watch as he sings, dances, speaks, and more.

Product Facts

  • MSRP:
  • $69.99

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FURREAL MAGGIE THE FEED & FOLLOW COW

Maggie, the 9-inch-tall mini cow, has more than 50 sound-and-motion combinations for kids to activate. When they put her bottle in her mouth and twist it, they can guide Maggie as she walks.

Product Facts

  • MSRP:
  • $45.99

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L.O.L. SURPRISE! HAIR BEADS SALON

With this salon playset, kids can create custom hairstyles using water-fusible beads. It includes a doll, 100 water-activated beads, hair ties, mirrors, and more, plus a full unboxing experience.

Product Facts

  • MSRP:
  • $44.99

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LITTLE LIVE PETS OUCHIES

Kids can decorate and apply the magic cast to Cooper the puppy’s leg, then watch as his limp disappears. Cooper features puppy-inspired sounds and reactions and comes with a dog carrier.

Product Facts

  • MSRP:
  • $59.99

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PLAY-DOH BARBIE DESIGNER FASHION SHOW PLAYSET

Kids can dress Barbie in Play-Doh clothing using the two-in-one runway and designer studio. It includes fashion-making tools, Play-Doh Pattern Sheets with designs that look like fabric, and more.

Product Facts

  • MSRP:
  • $34.99

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TAMAGOTCHI PARADISE

With more than 50,000 possible characters to nurture, kids can use the zoom lens to explore their characters on a celluar level, then zoom out to explore the planet. Dock two together to play with a friend.

Product Facts

  • MSRP:
  • $44.99

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CLICKEEZ 5 PACK

This pack of five fidget toys features collectible character keys that click like keys on a mechanical keyboard. There are more than 70 different designs to collect.

Product Facts

  • MSRP:
  • $9.99

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CLICKEEZ KEYBOARD MEGA PACK

Super addictive! The satisfying click motions provide continuous sensory feedback, making them a go-to activity children instinctively return to again and again. Over 70 designs across adorable themes like Cozy Garden, Strawberry Treats, Kawaii Dreams, and Celestial Sky. Keyboard Mega Pack Includes 1 Clickeez Display Keyboard, 15 Clickeez, 1 Key Chain, and 1 Collectors Guide.

Product Facts

  • MSRP:
  • $29.99

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DISNEY ILY 4EVER AND PIXAR TOTE-ILY TEENIES WAVE 2

Each miniature doll comes with a backpack and other mini accessories inspired by Disney characters. The new wave includes Minnie Mouse, Moana, Jessie from Toy Story 2, and more.

Product Facts

  • MSRP:
  • $9.99

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GUI GUI

Inspired by beauty brands, this elevated, collectible slime features a layered unboxing experience, unique textures, a hidden surprise figure, and sweet scents. Kids can choose from four textures: gloss, clear, butter, and cloud.

Product Facts

  • MSRP:
  • $9.99-19.99

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GOO ALL-IN-ONE SENSORY STATION

Kids can create their own Goo with this all-inclusive kit, which comes with Goo powder, mixing solutions, mix-ins, and storage containers. Choose from galactic and unicorn themes (sold separately).

Product Facts

  • MSRP:
  • $19.99

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ROSEART CRYSTAL GEM CREATIONS

Kids can combine crystal-like pieces to create sparkling builds, including lotuses, bonsais, and succulents. The Jewel Succulents from the Sparkling Prism Collection (pictured) comes with more than 175 pieces.

Product Facts

  • MSRP:
  • $9.99-19.99

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6V PLUSH UNICORN RIDE-ON

Kids can journey into a magical kingdom with this soft unicorn ride-on. It features an easy-to-use foot pedal and provides a smooth ride for kids ages 18 months to 3 years old.

Product Facts

  • MSRP:
  • $116.99
  • Age:
  • 18 MOS+

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DISNEY PRINCESS 24V PRINCESS CARRIAGE

Kids can roll around in fairytale style with this motorized princess carriage. It runs for up to 45 minutes on one charge and can hit speeds up to 4.5 mph.

Product Facts

  • MSRP:
  • $299.00

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BITTY POP! DISNEY PRINCESS HOLIDAY ADVENT CALENDAR

Kids can collect their favorite Disney Princesses in this 24-day countdown calendar. It includes 10 Bitty Pop! figures, nine stackable display pieces, three holiday-themed accessories, a keychain case, and a pin case.

Product Facts

  • MSRP:
  • $34.99

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LIL JOEYDOLLS COLLECTION

Designed by an Asian mom, this line features five 9-inch plush dolls celebrating Vietnamese, Korean, Filipina, and Chinese heritage with traditional clothing and huggable bodies.

Product Facts

  • MSRP:
  • $24.99 each

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48-PIECE GLITTER CASTLE PACK

Each tile features high-volume, ultra-fine, iridescent glitter that reflects light for a sparkling effect. The set includes triangles and squares in a variety of rainbow and pastel colors.

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DANCE WITH ME DORA DOLL

Kids can push the flowers on Dora’s shoes and watch as she dances and plays various bilingual songs from the show. The 12-inch doll comes with a collector’s card, two interchangeable skirts, and two barrettes to wear and share.

Product Facts

  • MSRP:
  • $52.49

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DELUXE BAKING DOLL WITH BOOK: EMERY & PAOLA

Each 18-inch doll comes with a complete outfit, themed accessories, and a storybook about two best friends who enter a kids’ TV bake-off competition. The soft-body dolls have poseable arms and legs. Emery and Paola (pictured) are sold separately.

Product Facts

  • MSRP:
  • $39.99

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DISNEY PRINCESS PULL-ALONG MUSICAL CARRIAGE BY LITTLE PEOPLE

This two-in-one, pull-along carriage opens into a Disney Princess-themed playset with a ballroom, a dining area, balconies, and more. It includes Belle and Rapunzel figures and features music and sound effects.

Product Facts

  • MSRP:
  • $43.19
  • Age:
  • 18 MOS+

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GABBY’S DOLLHOUSE MEOW-MAZING INTERACTIVE DOLLHOUSE

This 2-foot-tall dollhouse features six play modes, seven themed rooms, a Cat-a-vator, a slide, Paw Bump magic buttons, and music inspired by the film. The LCD eyes show different expressions and responses.

Product Facts

  • MSRP:
  • $107.99

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PETS ALIVE MAMA TURTLE SURPRISE

This robotic Mama turtle swims in a tank full of water and comes with a surprise number of babies to reveal: either two, three, or four. This no-mess pet also comes with other surprises for kids to discover.

Product Facts

  • MSRP:
  • $24.99

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SWEET TREATS POP-UP TENT

This colorful kids’ tent pops up to reveal an ice cream truck for role-play fun. It comes with pretend cookies, cupcakes, macarons, ice cream cones, a sliced strawberry cake, and more.

Product Facts

  • MSRP:
  • $29.88

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BARBIE DELUXE STYLE DOLL ASSORTMENT

These glamorous dolls feature outfits with eye-catching fabrics and elevated accessories for glitzy occasions and fashion-forward kids and collectors.

Product Facts

  • MSRP:
  • $21.59 each

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BARBIE DREAM CAMPER VEHICLE PLAYSET

This camper playset opens to reveal seven play areas, including a tent, a living room, and a bathroom. With more than 60 accessories and color-change cooking features, kids can explore outdoor adventures and imaginative play.

Product Facts

  • MSRP:
  • $99.00

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BRATZ STYLIN’ DOLLS

These articulated fashion dolls feature bold new outfits, matching jewelry, and long, brushable hair. Each comes with an oversized kids’ T-shirt, featuring the same graphic design as the doll’s top.

Product Facts

  • MSRP:
  • $32.99 each

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DECORATE YOUR OWN UNICORN CROSSBODY BAG

Kids can add their own artistic touches to a unicorn-themed bag with fabric markers, gemstone stickers, glitter paint, and glow-in-the-dark glitter.

Product Facts

  • MSRP:
  • $18.99

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DISNEY CRYSTAL SURPRISE — SERIES 2

Series 2 returns with characters like Stitch (pictured), Ariel, Olaf, Mulan, and more in crystal figure form. Each surprise ball comes with a figure, two accessories, and either Cra-Z-Slimy or Cra-Z-Sand. There are 16 color-changing figures to collect.

Product Facts

  • MSRP:
  • $4.99 each

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GENME GET READY WITH ME BEAUTY STUDIO

Kids can glamorize their routine with this GRWM kit. It comes with a puffy pink headband, six eyeshadows, a shimmery blush, lip gloss, nail polish, and other accessories.

Product Facts

  • MSRP:
  • $24.99

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HEY BESTIE DOLL COLLECTION

These dolls never fly solo. The 5.5-inch Hey Bestie dolls are sold in sets of two, with themes like Travel Besties, Birthday Besties, School Besties, Sleepover Besties, and more.

Product Facts

  • MSRP:
  • $14.97+

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L.O.L. SURPRISE! EYE SPY ULTIMATE UNBOXING

This interactive unboxing experience features more than 40 surprises to discover. Kids can crack codes, solve clues, and unlock secrets to reveal exclusive dolls, fashions, accessories, and more.

Product Facts

  • MSRP:
  • $55.99

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LEGO STATIONERY CREATIVITY SET

LEGO fans can keep their future projects organized with this kit, which includes a gel pen, two sticky note pads, three markers, a 10-piece LEGO duck project, and 25 coloring sheets with building instructions.

Product Facts

  • MSRP:
  • $26.99

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JELLY BANDS PEGGABLE BLISTER

Kids can customize scented, stretchy, and fashionable bracelet bands with more than 200 charms and beads.

Product Facts

  • MSRP:
  • $9.99

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LITE-BRITE COLORPOP! COLLECTION

These vibrant light-up activity sets feature characters like Stitch, Hello Kitty, and more. Each includes 650 Mini-Pegs, a translucent HD screen, various light modes, templates, and an easel display.

Product Facts

  • MSRP:
  • $21.99 each

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MIRACULOUS LADYBUG HERO SWITCH

Marinette (pictured) switches to her Ladybug attire and back with a simple button press. There is also a Target-exclusive Pennybug to BeeBug version available.

Product Facts

  • MSRP:
  • $24.99 each

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PLAYMOBIL PRINCESS CASTLE WITH ROYAL COUPLE

This pink playset features spiral staircases, a throne room with a large chandelier, pointed towers, gates, queen and king figures, a cat figure, and additional accessories.

Product Facts

  • MSRP:
  • $179.99

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STICKI ROLLS STICKI ROLLUXE

This roll-up handbag features supplies for kids to make customized jewelry, including modular pods to keep beads, Sticki Rolls, and cords secure and organized. It includes a removable tray that doubles as a crafting surface.

Product Facts

  • MSRP:
  • $49.99

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RAINBOW HIGH RAINBOW SHIMMERS FASHION DOLLS

This set lets kids create a custom Rainbow High doll using a slime kit with colorful sparkles. Add the slime to the doll’s removable legs for a rainbow transformation. Each doll includes a magical pet and themed accessories.

Product Facts

  • MSRP:
  • $27.99 each

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WICKED BLUETOOTH KARAOKE BOOMBOX

Kids can sing along with their favorite Wicked songs with this Bluetooth-connected karaoke toy. It includes a wired microphone, film-inspired graphics, and a colorful light show. The lightweight, portable boombox includes extended clips of “Defying Gravity” and “Popular.”

Product Facts

  • MSRP:
  • $29.99

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WINX CLUB FAIRY FASHION DOLL

Inspired by the new Netflix Winx Club series, this collection features six 10.5-inch dolls: Bloom, Stella, Tecna, Aisha, Flora, and Musa.

Product Facts

  • MSRP:
  • $17.99 each

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WOOF & CO.

These pups are ready to hit the town with their fun fashions. Each plush is articulated so kids can pose it for fashion photoshoots, and comes with a removable outfit that kids can swap with other outfits (sold separately).

Product Facts

  • MSRP:
  • $29.98 each

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YUMMILAND LIP GLOSS DOLLS — SOUR SWEETIES

These dolls come with mix-and-make lip gloss kits featuring a scented base and lava color drops for a unique blend every time. Each includes a keychain for play on the go.

Product Facts

  • MSRP:
  • $12.99 each

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BLDR SQUISH TOUR VAN

With this 788-piece set, kids can construct the Squish Tour Van vehicle, then take the buildable Cam, Bubba, and Brina figures on tour. When built, the vehicle features a fully detailed interior.

Product Facts

  • MSRP:
  • $59.99

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COOL MAKER STACK’D HEISHI BRACELET STUDIO

Pick up your beads with the beading pen, then string them all together and finish with the self-clasp feature, which clasps the bracelet right on your wrist with a snap. Create up to 15 custom bracelets.

Product Facts

  • MSRP:
  • $21.59

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CREATOR BEAD STUDIO

Kids can design and share more than 30 unique friendship bracelets with this portable bead studio. The set includes 1,440 colorful beads, charms, cord, and easy-to-follow instructions, all packed in a travel-ready case.

Product Facts

  • MSRP:
  • $19.99

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ECLIPSE SLIME KIT 4-COUNT

Kids can design two batches of shimmery, space-themed slime with this kit, which includes a bottle of Elmer’s cosmic glue, a bottle of Elmer’s purple glitter glue, and two bottles of Elmer’s Magical Liquid slime activator.

Product Facts

  • MSRP:
  • $17.99

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LEGO FRIENDS FRIENDSHIP TREE HOUSE HANGOUT

Builders can join Liann, Autumn, Leo, and Zac on new adventures by creating the ultimate hangout zone. The 701-piece tree house set features an elevator, a workbench, interchangeable windows, and a secret hideaway.

Product Facts

  • MSRP:
  • $69.99

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EASY-BAKE ULTIMATE OVEN

This version of the classic cooking toy features a modern-retro look, a light-up rainbow confetti pattern, and a built-in timer. Use it to prepare sweet and savory treats with Easy-Bake Ultimate Oven baking mixes (sold separately).

Product Facts

  • MSRP:
  • $44.97

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