The new year is approaching, but we’re still playing with our favorite toys and games! Before the calendar changes, we want to look back on the toys that brought joy to kids of all ages.
While 2025 was full of popular playtime picks for babies, tweens, and every kid inbetween, there were a few items that really stole the show. From unboxing experiences and ooey gooey slime sets to thrillifying Wicked plush and Bluey playsets, we want to highlight the 10 top toys your littles loved pulling from the toy box.
This year, families enjoyed a battle of epic porportions with Tetris Tumble XL. Grade schoolers, and anyone brave enough to test their balancing skills, spent the year stacking the colorful, jumbo-sized Tetrimino blocks before they tumbled off the swaying base. Motor skills, color recognition, and (hopefully) family relations were strengthened during family game night.
Film and television favorites also made the list, featuring educators like Ms. Rachel, Wicked’s iconic witches, the Heeler family, and more. This year, your little ones loved listening and learning as their Ms. Rachel Tonie sang “Itsy Bitsy Spider,” recreating musical moments with Care Bears dressed as Glinda and Elphaba, and splashing around with Bluey and Bingo.
This roundup features toys and gifts for everyone, from crafty kids to aspiring archaeologist, but there’s always more room to play. The Toy Insider‘s annual Holiday Gift Guide includes more than 300 playful picks, hand-selected by experts. You can still supplement the season with budget-friendly favorites, STEM-themed toys, and more.
Scroll to find the The Toy Insider‘s top 10 most-loved toys of 2025.
TETRIS TUMBLE XL
Iconic Tetris Gameplay with a Tilting Tower-Stacking Twist! Stacks up to 6 feet high! Roll the XL die and stack oversized Tetrimino blocks up – but don’t be the one to cause the tumble! The base sways and tilts as blocks are added on! Play Anywhere, Anytime! Crafted with durable, all-weather materials, Tetris Tumble XL…
Product Facts
- MSRP:
- $99.99
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MS. RACHEL TONIE
The Ms. Rachel Tonie features 24 songs and stories delivered by Ms. Rachel, Mr. Aron, and Herbie. Kids can listen and respond to interactive prompts, sing along to Ms. Rachel’s favorite songs, and go on field trips. Toniebox 2 sold separately.
Product Facts
- MSRP:
- $19.99
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CARE BEARS X WICKED 2-PACK BOXED SET
This Care Bears x Wicked 2-Pack includes Love-a-Lot Bear dressed as Glinda and Good Luck Bear as Elphaba. The set pairs Broadway magic with nostalgic charm for fans of Oz and Care-a-Lot.
Product Facts
- MSRP:
- $29.99
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PRIMAL HATCH
Kids can hatch their own interactive T. rex, then train it, command it, and evolve its personality through a variety of interactions.
Product Facts
- MSRP:
- $65.99
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GUI GUI
Inspired by beauty brands, this elevated, collectible slime features a layered unboxing experience, unique textures, a hidden surprise figure, and sweet scents. Kids can choose from four textures: gloss, clear, butter, and cloud.
Product Facts
- MSRP:
- $9.99-19.99
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HELLO BLINK TATTOO MAKER
With this ink-free thermal printer, kids can design and wear custom temporary tattoos. Use the app to choose from a gallery or upload custom art. The kit includes a printer, tattoo paper, markers, and more.
Product Facts
- MSRP:
- $32.99
Buy Now
LITTLEST PET SHOP PET SURPRISE SINGLES SERIES 4
The Littlest Pet Shop collection expands with Series 4 — a new wave of 18 new fun, fashionable pets to collect, including a golden panda. Each blind box has a new pet and accessory. Each PDQ display shipper contains one of each pet with no repeats.
Product Facts
- MSRP:
- $4.99
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LITTLE TIKES BLUEY BUSHLAND SPLASH PAD
In this campground-themed splash pad, kids can use scoopers and mini-figures of Bluey’s family to explore the wonder of the great outdoors. Every corner has an interactive feature for kids to discover, from a log flume for characters to ride to the mesmerizing spinning gears of Maynard’s Cabin. When the sun sets, this playset easily…
Product Facts
- MSRP:
- $102.99
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TAMAGOTCHI PARADISE
With more than 50,000 possible characters to nurture, kids can use the zoom lens to explore their characters on a celluar level, then zoom out to explore the planet. Dock two together to play with a friend.
Product Facts
- MSRP:
- $44.99
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BLUEY SUPERMARKET PLAYSET
This playset features three stories, four play areas, special sounds from the show, 15 play pieces, and exclusive Bluey and Bingo figures.
Product Facts
- MSRP:
- $49.99
Buy Now
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Author: 360 Technology Group
