
She’s been a fashionista. She’s been a rockstar. She’s even been a nurse. Now, Barbie is experimenting with science with a new collection of activity kits from Blue Marble.
Launching this summer, the line will include a variety of STEM and STEAM kits for kids ages 4 and up, each starring Mattel’s iconic doll. Blending real-world science and engineering concepts with fashion-filled fun, these products encourage kids to explore new skills with creativity, curiosity, and confidence — just like Barbie!
The crafts and activities will offer kids hands-on experience with the core tenets of STEAM education — science, technology, engineering, arts, and math. From creating glow-in-the-dark slime to building a working lava lamp, every experiment makes essential educational concepts approachable, accessible, and engaging for scientists of all levels and interests.
The Barbie STEAM kits will be available at major retailers in the U.S. and Canada this summer. If you’re planning to attend New York Toy Fair, you can also catch an early sneak peek of the collection at Booth No. 5835! Until then, keep an eye out for more details as the launch draws closer.
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Author: 360 Technology Group






















