The holiday season is approaching, which means it’s the perfect time to start shopping for the little one in your life!
4 year olds are full of curiosity and energy, and their toys should reflect that. This curated list, featuring the top 30 toys for 4 year olds, is designed to spark creativity, encourage imaginative play, improve fine motor skills, and keep kids entertained well beyond the holidays.
Whether they’re into slime, plush, dolls, and more, there’s a perfect pick here for every kid.
Explore this year’s 30 best toys for 4 year olds below! Check out our 2025 Holiday Gift Guide for more gift ideas for kids of all ages.
CHOMPSAW
This kid-safe power tool makes cutting cardboard easy. Kids can use it to transform the cardboard into forts, DIY costumes, educational dioramas, and other creative projects.
Product Facts
- MSRP:
- $249.00
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BARBIE DREAM CAMPER VEHICLE PLAYSET
This camper playset opens to reveal seven play areas, including a tent, a living room, and a bathroom. With more than 60 accessories and color-change cooking features, kids can explore outdoor adventures and imaginative play.
Product Facts
- MSRP:
- $99.00
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LITTLEST PET SHOP SWEET & STYLISH COLLECTION
This series includes a deluxe bobblin’ pet, nine premium accessories, and a collector card. The packaging transforms into a café playscape.
Product Facts
- MSRP:
- $10.99
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GUMBALL MAGIC
This refillable gumball machine has lights and sounds and reveals a soft, squishy, collectible plush called a Wishie with the wave of a card.
Product Facts
- MSRP:
- $29.99
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FURREAL COCO THE TUMBLING PANDA
This lifelike, tumbling ball of fun features over 40 sound and motion combinations. Tickle her right foot to hear her wiggle, giggle, and laugh. Pet her head to see her sit up on her own or tap her head twice to see her roll across the floor.
Product Facts
- MSRP:
- $54.99
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COMING THIS OCTOBER
RAINBOW HIGH RAINBOW SHIMMERS FASHION DOLLS
This set lets kids create a custom Rainbow High doll using a slime kit with colorful sparkles. Add the slime to the doll’s removable legs for a rainbow transformation. Each doll includes a magical pet and themed accessories.
Product Facts
- MSRP:
- $27.99 each
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MIGHTY MORPHIN’ POWER RANGERS AUTO-MORPHIN’ FIGURES
Add mighty morphin’ nostalgia to your collection with the iconic Power Rangers. With a press of the lever, collectors can watch all six Rangers morph from their teenage selves to their heroic forms.
Product Facts
- MSRP:
- $9.99 each
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PLAYMOBIL PRINCESS CASTLE WITH ROYAL COUPLE
This pink playset features spiral staircases, a throne room with a large chandelier, pointed towers, gates, queen and king figures, a cat figure, and additional accessories.
Product Facts
- MSRP:
- $179.99
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JELLY BANDS PEGGABLE BLISTER
Kids can customize scented, stretchy, and fashionable bracelet bands with more than 200 charms and beads.
Product Facts
- MSRP:
- $9.99
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CREATIVE CONSTRUCTION WORKBENCH
Featuring kid-safe tools, blueprint instructions, and foam imitation wood, kids will learn the basics of using household tools through imaginative role play. They can saw, hammer, nail, and build safely with minimal cleanup.
Product Facts
- MSRP:
- $54.99
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WICKED GLINDA’S VANITY CASE
This Wicked-themed playset opens with a magic phrase to reveal several secret storage compartments. Kids can use the Glinda-inspired mirror under the phrase “You’ve Been Glinda-fied!” and store jewelry, accessories, and more in different areas. It features more than 20 phrases and sound effects.
Product Facts
- MSRP:
- $29.97
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POLLY POCKET WICKED COMPACT
This swankified playset features miniature scenes from Wicked: For Good, such as Dear Old Shiz and the Emerald City. Glinda can float through the compact in her bubble, while Elphaba soars on her broom and wears her sharp hat. They can even meet the Wizard himself, both as a doll and as his great and…
Product Facts
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ERASERLAB DIY CLAY KIT
Kids will shape, bake, and use their one-of-a-kind erasers made with our Eraser Clay! It’s a low-mess craft that gives kids something practical they’ll be proud to show off—fun to make and useful, too! This craft kit includes eight vibrant colors of eraser clay, a rolling cylinder, a multi-use tool, a spray bottle, and a…
Product Facts
- MSRP:
- $18.95
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PLAYMOBIL ANIMAL HOTEL
This playset features everything a pretend pet needs, including an outdoor enclosure, tree towers, hammocks, a bathtub, and more. It comes with three figures, dogs, cats, a parrot, and additional pet-themed accessories.
Product Facts
- MSRP:
- $69.99
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CREATIVE CHEFS
Kids can imagine, cook, and serve with reusable, moldable play sand. Available in different themes, these hands-on sets encourage pretend play as kids take on the role of chefs and create meals just like grown-ups.
Product Facts
- MSRP:
- $11.99-47.99
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B. TOYS LIGHT-UP MARBLE DROP
B.Toys’ Light-Up Marble Drop lets kids DIY their own marble drop with fun and colorful pieces. With the same pieces, kids can use the stencils to create art on the same board! The board lights up in exciting colors, letting all of the marble drop mazes and artistic creations shine bright.
Product Facts
- MSRP:
- $17.99
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BEAUTY VENDING MACHINE
This wooden vending machine comes wth play coins, nine beauty items, and a reusable activity card. Kids can sort, stock, and “purchase” play cosmetics while building early skills through hands-on pretend play.
Product Facts
- MSRP:
- $79.99
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PEPPA PIG PEPPA’S BIG FAMILY HOUSE
Kids can re-create their favorite stories from Peppa Pig with the whole Pig family, including baby Evie. This 16-piece house features a bathroom, a living room, a kitchen, and a garage with a door that lifts.
Product Facts
- MSRP:
- $49.97
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AIR TOOBZ
This STEM-based set features a kid-safe turbine that sends foam balls flying through a network of modular tubes and connectors that kids can arrange however they’d like for fun and educational experimentation.
Product Facts
- MSRP:
- $139.95
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CARE BEARS SUPER FUZZIES BLIND BAG PLUSH
This assortment features fan-favorite Care Bears with extra fuzzy plush designs. Collect five characters — including an ultra-rare surprise.
Product Facts
- MSRP:
- $14.99
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CUTIE CUBES
These stackable, cube-shaped plush are available in multiple styles, including a yellow duck, a green dragon, a rainbow unicorn, a russet corgi, and a brown highland cow. Choose from four different sizes ranging from 4-10 inches.
Product Facts
- MSRP:
- $3.99-12.99
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WINX CLUB FAIRY FASHION DOLL
Inspired by the new Netflix Winx Club series, this collection features six 10.5-inch dolls: Bloom, Stella, Tecna, Aisha, Flora, and Musa.
Product Facts
- MSRP:
- $17.99 each
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PETS ALIVE MAMA TURTLE SURPRISE
This robotic Mama turtle swims in a tank full of water and comes with a surprise number of babies to reveal: either two, three, or four. This no-mess pet also comes with other surprises for kids to discover.
Product Facts
- MSRP:
- $24.99
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COLOR WONDER MAGIC LIGHT BRUSH
Kids can choose one of the clear paints and watch as the brush lights up in the color they select. The paints are mess-free and only appear on special Color Wonder paper.
Product Facts
- MSRP:
- $29.99
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EMOTIONAL SUPPORT DINO NUGGIES
This basket contains five small plush dino nuggets, each with a unique facial expression. Kids can keep them together or put them in their pocket or backpack to take them on the go.
Product Facts
- MSRP:
- $16.99
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WOOF & CO.
These pups are ready to hit the town with their fun fashions. Each plush is articulated so kids can pose it for fashion photoshoots, and comes with a removable outfit that kids can swap with other outfits (sold separately).
Product Facts
- MSRP:
- $29.98 each
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POP UP BLUEY
This action game is easy to set up and learn, but will always keep the family guessing. Slide the crocodile sticks into the barrel and watch to see when Bluey will pop up.
Product Facts
- MSRP:
- $17.99
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KINETIC SAND SQUISHBLOSSOM
Squish to create Kinetic Sand flowers on this soft play space and watch as they appear to bloom. Fill the stamp tool with sand to bloom flowers, or use molds to see bees and leaves.
Product Facts
- MSRP:
- $9.99
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STICKER WOW! – PAW PATROL
Melissa & Doug Sticker WOW! is a whole new way to play with stickers – use the cute, collectible character to stamp PAW Patrol-themed stickers on the 24-page activity pad and on other creative art projects Includes Sticker WOW!® PAW Patrol pup collectible sticker stamper preloaded with 300 easy-to-remove stickers, and 24-page activity pad Activity…
Product Facts
- MSRP:
- $12.99
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BOOKSY: THE DISNEY EDITION 1 PACK WINDOW BOX
Each Booksy figure holds a tiny 40-page storybook for young readers to discover. Kids can collect or choose from Disney’s Stitch, Moana, Elsa, and Simba.
Product Facts
- MSRP:
- $9.97
Buy Now
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Author: 360 Technology Group
