Karyn Colomonico joins Paladone WeCool as Sales Director, aiming to boost U.S. retail presence.
In a strategic move to bolster its retail presence in the United States, Paladone WeCool has appointed Karyn Colomonico as their new Sales Director for the region. This recruitment signifies the company’s commitment to expanding its footprint within the competitive landscape of the U.S. toy market. Colomonico brings over 13 years of valuable industry experience, having held significant roles at renowned companies like The LEGO Group, where she honed her skills in managing key accounts such as Walmart and Amazon. Her expertise is expected to aid Paladone WeCool in strengthening its distribution channels and fortifying relationships with major retail partners. This new appointment underscores Paladone WeCool’s proactive approach to leveraging seasoned talent in a bid to enhance its U.S. operations. For more details, see ToyBook.
MGA Entertainment Unveils Taco Bell Miniverse Series 2
MGA Entertainment and Taco Bell are teaming up once again to bring collectors the Miniverse Series 2, a collection that continues the popular culinary collectible line with a retro spin. Dubbed the Make It Mini Taco Bell Series 2: Decades collection, this new range features miniature recreations of iconic Taco Bell menu items spanning the ‘60s to the present day. It’s an inventive way to engage both new and seasoned collectors with a touch of nostalgia in a familiar fast-food theme. These realistic miniatures provide a unique DIY experience, appealing to younger audiences while stirring a sense of retro charm for older fans. The move enhances MGA’s strategy of blending pop culture themes with toy collectibles, keeping their offerings innovative and engaging. Learn more about this new release at ToyBook.
The BIG Toy Book Prepares for 2027 Edition
Looking ahead to the next year, The BIG Toy Book has announced the opening for submissions for its 2027 Toy Fair Edition, featuring The Licensing Book. Set to debut at the February 2027 Toy Fair in New York, this flagship publication acts as a barometer for upcoming trends and key releases in the toy industry. Manufacturers are encouraged to submit their innovative products for feature consideration, providing a prime opportunity for emerging and established brands to gain heightened visibility ahead of the crucial spring, summer, fall, and holiday expenditures. The Toy Fair Edition is renowned for being the industry’s compass for the year, capturing what’s hot and upcoming in the ever-evolving world of toys and collectibles. More information can be found through ToyBook.
